Absalon supports the Ultraman Champion Jonas Colting in his quest for a third title

Posted: November 25, 2011

Absalon announced today that it is supporting the two time Ultraman Champion, Jonas Colting, in his quest for his third title at the ITU World Championships. The event is held on Hawaii, and will start in the early morning of the 25th and finish by Sunday the 27th. It includes 10 km swimming, 421 km cross-country bike ride, and an 84 km run on the third day.

In the beginning of 2011, Absalon and Jonas Colting initiated a partnership to support each other in their mission of reaching the absolute top within their niches. In the past decade, Jonas Colting has a proven track record of being a top level, international triathlete and Absalon being a rising star within industry specific CRM-software with a global ambition.

The Absalon team was given the opportunity to tap into the knowledge of Jonas Colting in regards on how to take on challenges, that for many people seems impossible at first sight. The mentality, careful planning, skills, focus and drive that it takes to be an international top athlete are very much the same components needed for companies growing to be the leaders within their field.

“Working with Absalon has been an inspiration. I can share, not only my thoughts around competing, but also what are the fundamental parts of being able to reach for challenging goals. As a writer and a lecturer within health and personal development, I am able to add this to the mix when supporting the Absalon team.” said Jonas Colting.

“Working with Colting has been a great inspiration to our team. It has improved our ability to perform and develop as a team. Supporting Jonas in his upcoming quest is our way to pay back for his contribution” said Sebastian Merlöv, CEO Absalon and first time finisher of the Ironman distance in 2011. “The next step in our cooperation with Colting will include offering his insights and coaching to the CRM-teams we are working with as customers and partners. There are more similarities between Triathlons and CRM than people might initially think!”

Follow Jonas Coltings ( www.colting.se) challenge on http://ultramanlive.com/ or Youtube with Race movies.

Jonas Colting, pre-race movie

Interested in having Jonas Colting inspire your team to reach new challenges?

Please contact:

Sebastian Merlöv

CEO
Absalon International AB
Phone Direct:
+1(212) 857-8300, +46 (0) 705179403
Email:
sebastian.merlov@absaloncrm.com

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